El Grupo Prisa –publisher de El País, Cadena SER, Cinco Días, As o Huffington Post– ha decidido que no renovará su contrato con el medidor de audiencias oficial, Comscore, porque la evolución del ecosistema publicitario y el manejo de la data propia han dejado obsoletos los medidores sectoriales utilizados por los mercados...
Lea esta interesante nota –subida ayer a elDiario.es– que descalifica y discrimina el ya viejo concepto de usuarios únicos en el que se basaba la medición de Comscore y que los llevaba a datos tan mentirosos como los del cuadro de arriba.
11 comentarios:
Commscore es un medidor de audiencias PRIVADO, "oficial" a palo seco es una calidad excesiva; en todo caso, es el "oficial de (+ el nombre de la entidad que lo ha contratado)"
Thanks for the great post you posted. I like the way you describe the unique content. The points you raise are valid and reasonable. I am a tech support expert telling you about.
kraken login
phantom wallet
This is the first time that I visit here. I found so many exciting matters in this particular blog, One thing I would like to request you that pls keep posting such type of informative blog.
Site: Black Speedy Men's Leather Biker Jacket
It's an extremely useful and fascinating post. I admire the time you spent writing this. You evidently did a lot of research and overview to create this post. Your instances and facts are extremely useful. Now it's time to get chauffeur service birmingham for more information.
Thanks for discuss this, Love learning more on this topic. Extremely helpful!
Amazing article. Thanks for sharing wonderful informative blogs. Keep doing it
Thanks for a marvelous posting! Sure to bookmark this blog. have a nice day!
Good to read this webpage, and I used to pay a visit this web site. greatt
I am reading articles online and this one of the best, Thankyou!
I’m happy I read this. It is very well written, great Keep doing it
Hi ! this nice article you shared with great information. Keep on sharing
Publicar un comentario